OwlyVision Docs

Getting started

Run the first useful OwlyVision loop in one sitting.

The product makes more sense once you treat it as a connected flow: create a brief, track it, then deliver it. This guide gets you through that first loop without overcomplicating the setup.

1. Know the three surfaces

  • Marketing: public narrative, pricing, and sample pages on owlyvision.com.
  • App: the working surface for briefs, watchlists, sharing, and exports on app.owlyvision.com.
  • Docs: product and operator guidance on docs.owlyvision.com.

The app is the only place where state changes happen. Marketing explains the product. Docs explain how to use and operate it.

2. Create the first brief

  1. Open the app.Go to the dashboard and start a new brief from any live company URL.
  2. Use a real target.Pick a site where positioning and messaging actually matter. Thin placeholder sites are valid but produce thinner reads.
  3. Wait for the brief to resolve.The product should return a structured brief, not a generic audit dump.

Expectation

A successful first brief gives you a readable positioning summary, audience cues, competitive angle, and visible evidence of what the site is actually saying.

3. Move the brief onto the watchlist

The watchlist matters because OwlyVision is not just a one-off generator. Important companies should be tracked so you can refresh the reading later rather than starting from scratch every time.

  • Add the company to the watchlist from the brief or company view.
  • Use sync to refresh tracked entries when you want the latest homepage signals.
  • Treat the watchlist as your active prospect intelligence layer, not a dumping ground for every URL you have ever looked at.

4. Deliver the brief cleanly

Once the brief is worth sharing, pick the delivery format that matches the moment:

  • Private share link: best for fast internal review or sending a prospect-specific brief without opening the whole app.
  • PDF export: best when the brief needs to enter a meeting deck, email thread, or offline workflow.
  • App view: best when the team still needs watchlist, signal, or outreach context around the brief.

5. What “set up correctly” looks like

  • You can create a brief without runtime errors.
  • The company can be added to the watchlist.
  • A share link can be created and revoked.
  • PDF export returns a usable document.
  • The public host split is still clear: marketing on apex, app on app., docs on docs.